ClubMark is all about helping clubs to grow, to be better organised and to assist volunteers with the valuable work done for the benefit of the club.

ClubMark assists administrators to set up processes and systems that will help to ensure proper procedures are in place for future office bearers.

ClubMark is committed to assisting with this process as much as possible and acknowledges that club volunteers are busy people who do not need extra work.

ClubMark encourages communication within the club, with local schools, the wider community and the regional sporting body.

The Process

ClubMark is an easy to follow self accreditation process with three levels of endorsement: Bronze, Silver and Gold

The ClubMark Coordinator will meet with the person or people nominated by the club to facilitate the project. At the initial audit meeting an assessment will identify areas that require further work to reach an accreditation level.

Following the audit the ClubMark Coordinator will forward an action plan to the club; this will outline what is required to achieve an accreditation and who is responsible for doing this work.

The ClubMark Coordinator can provide templates or information to assist the club to reach the required standard. At the follow up meeting the majority of the outstanding components should be in place but if not the club members and the ClubMark coordinator will keep working together until everything is in place.

The presentation of the ClubMark award is made at a mutually agreed time or place.

The club can then start working towards the next level of ClubMark accreditation.
The ClubMark accreditation remains valid for two years, after this period a club must be reassessed.

The Benefits

ClubMark signals to the wider community that the club is well organised, well resourced, with systems in place that will assist with all volunteer positions within the club.

Some of the benefits from being part of the ClubMark programme include a better organised club which makes it easier for new office bearers to take on new responsibilities; a well organised financial system that has seamless and open procedures and it encourages clubs to be creative when recruiting, communicating and recognising their volunteers.

All accredited clubs receive letters highlighting the areas in which the club has excelled or has developed as a result of a ClubMark accreditation. These letters can be used with funding applications, sponsorship proposals, and for promoting the club to the wider community.

The Components

ClubMark is a graduated accreditation tool – the Bronze level is attainable by a small club while Gold is pitted at large clubs with a number of paid personnel.

The same areas are addressed at all three accreditation levels but the requirements are more stringent as a club progresses through the stages.

Areas covered include:

Planning for our Success

• Planning
• Finance
• Sponsorship and Grants
• Administration
• Management
• Communication
• Affiliation
• Paid Employees

Looking after our Volunteers

• Recognition
• Communication
• Recruitment
• Vetting

Growing our Club

• School and Community Links
• Recruitment
• Retention
• Inclusion

Developing our Coaches, Referees and Managers

• Coaching
• Referees
• Managers
• Playing the Game
• Development/Youth
• Organisation
• Events

Looking after our Members

• Smokefree
• Alcohol
• Health and safety
• SunSmart
• Facilities
• Nutrition
• First Aid
• Code of Conduct

Sports Specific Accreditation Tools

A number of sport specific accreditation tools have been developed in conjunction with that sport. This gives the sport the opportunity to introduce requirements that are vital to their development.

Sport Specific models have been developed include football, squash, gymsports cricket, hockey and athletics.

ClubMark Clubs

AFL: Canterbury – Bronze

Athletics: - New Brighton Athletic – Bronze, Papanui TocH Children’s – Bronze, Sumner Running Club – Bronze, University of Canterbury Junior Athletic - Bronze

Basketball: Halswell Women’s – Bronze. North Canterbury Basketball Assn - Bronze

Bowls: Beckenham - Gold, Bowls Papanui – Silver, Burwood Park – Silver, Christchurch Richmond – Bronze, St Albans Merivale - Silver, Parklands - Silver, St Martins – Bronze

Boxing: Woolston - Bronze

Cricket: Burnside West University – Silver, East Christchurch Shirley – Silver, Lancaster Park Woolston – Bronze, Riccarton – Silver, Sydenham - Gold, St Albans – Silver, Marist – Gold

Football: Burnside – Gold, Canterbury United – Gold, Coastal Spirit – Gold, Christchurch Technical – Silver, Halswell United – Bronze, Western - Bronze, Cashmere Wanders – Bronze, Nomads United – Bronze, Christchurch Boys High School Football – Bronze

Golf: Harewood – Silver

Gymnastics: Christchurch School of Gymnastics – Gold, Olympia Gymnastics Sports – Silver

Hockey: University – Bronze, Harewood – Silver, Selwyn - Silver, Marist – Bronze

Ice Skating: Canterbury Alpine Ice Skating – Bronze

Netball: Marist Albion – Gold, North Canterbury Netball Centre – Bronze, Selwyn Netball Centre – Bronze, Christchurch Netball Centre – Gold

Pony Club: Ferrymead - Silver

Rugby: Kirwee – Bronze, Linwood – Gold, Shirley – Silver, Sydenham – Gold, Christchurch Football – Gold, Marist Albion – Gold, New Brighton – Silver, Belfast - Silver

Rugby League: Aranui – Bronze, Halswell– Gold, Linwood – Bronze, Papanui– Bronze, Riccarton - Bronze

Softball: Papanui – Silver

Squash: Christchurch Football - Silver

Surf Life Saving: Taylors Mistake – Bronze, Spencer Park – Silver, Sumner – Bronze, South Brighton - Silver

Tennis: - Burwood Park – Silver, Elmwood – Silver, Hagley- Silver, Waimairi – Silver, St Martins – Silver,  North Beach Tennis - Silver, Kaiapoi – Bronze, Spreydon – Bronze

Volleyball: Canterbury – Silver, Hornby – Bronze

Wrestling: Rangiora - Silver

Yachting: Waimakariri Sailing and Power Boat - Bronze, Canterbury Sailing Academy - Bronze

Miscellaneous: Linfield Cultural and Sports Club – Gold, New Zealand Alpine Club – Bronze, New Zealand Wheelchair Tennis – Silver, Crichton Cobbers – Silver

To find out more about ClubMark or how to become a ClubMark accredited club, please contact Lorraine McLeod on 03 373 5040 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it